crowdSPRING Launches to the Public

crowdSPRING, the crowd sourcing startup that made waves by allowing users to design its homepage has fully launched to public.

Billed as an online marketplace that “brings the power of choice to individuals and businesses and creates a community for untapped creative talent,” the site is taking the interesting approach of trying to fill gaps that are left in the marketplace by niche sites like Threadless, iStockPhoto, and Pixish by dealing mainly in the market of people and companies who are looking to have specific creative services performed; aiming to simplify the process of connecting them with talented freelancers.

If at this point you’re beginning to wonder what separates this site from things like oDesk and 99Designs, the best features seem to be the quality of the protection in place for all parties involved and the guarantee of results. The site offers stringent legal protection the buyers and for the participating creatives and offers a guarantee that all requests will receive at least 25 entries.

Founded by Ross Kimbarovsky a former intellectual propery attorney and Mike Sampson a former movie producer, the site enters an already crowded and competitive space. Though if risks like crowd sourcing the design of their website are any indication of what they have in store, we look forward to seeing what else they have planned to differentiate themselves from the crowd.